The CX Files: Decoding Service | Fekrkhan

Episode 6 - Connecting Beyond Transactions

by Ebtihal Taha

In today's dynamic business landscape, one thing remains constant: the customer reigns supreme. And at the core of any successful customer-centric strategy lies the practice of Customer Relationship M...

May 19, 2024

Episode 5 - Gen Z and CX

by Ebtihal Taha

As my friend, who works in the CX field in Dubai, came for a short visit to Egypt, I casually asked her how her stay was going. Little did I know that her response would open the floodgates to numerou...

May 19, 2024

Episode 4 - The Local Mechanic vs. Authorized Dealership Service Center

by Ebtihal Taha

Picture this: It's time for your car's routine service, and you have two options—taking it to the authorized dealership service center or visiting the local mechanic. As I share my experience with bot...

May 19, 2024

Episode 3 - Customer Centric Culture in Live Action

by Ebtihal Taha

Picture this: I recently had the pleasure of visiting a small chain of supermarkets where the customer service (CS) is nothing short of exceptional. It's a rare find to come across such a positive exp...

May 19, 2024

Episode 2 - The Help Desk Runaround

by Ebtihal Taha

Picture this: Our organization recently encountered a glitch in our brand-new ERP system, and the experience that followed was far from smooth. We promptly reached out to the help desk for assistance,...

May 13, 2024

Episode 1: Call Center Black Holes

by Ebtihal Taha

In this inaugural episode of "The CX Files," we delve into the captivating world of customer experiences, unraveling the hidden secrets that drive service excellence. Join me in this revealing convers...

May 13, 2024